In the past 10 years, the 2B SaaS industry has undergone tremendous changes. What kind of opportunities and challenges will there be in the next 10 years? 2020 is a year of great significance for the 2B SaaS industry. Because of the impact of the new crown virus, it seems that everyone has accepted the concept of digital transformation overnight, and actively adopted SaaS tools such as online office and online mall. DingTalk Baidu Index Trend During the Epidemic Changes in the "DingTalk" Baidu Index during the epidemic The epidemic will eventually pass, but after experiencing the efficiency improvement brought by SaaS, it is expected that a considerable number of enterprises will continue to use SaaS tools. Compared with the traditional software era, the current SaaS software industry in China can be said to be in full bloom. In the era of traditional software, international job title email list giants SAP and Oracle have almost carved up most of the industry's leading companies, while domestic Kingdee and UFIDA occupy the small and medium-sized enterprise market. In the subdivision field, there are also many players competing on the same field. For example, only in the CRM field, in addition to the internationally renowned Salesfore, the domestic financing momentum is strong, the fast-moving consumer goods industry also has field 365, and the beauty industry has beauty management plus and so on. In the past 10 years, the 2B SaaS industry has undergone tremendous changes. In 2010, we still saw "old faces": UFIDA, Kingdee and the first batch of entrepreneurial XTools. By 2020, the protagonists have been replaced by Dingding, Sales Yi, Beisen, etc. In another 10 years, will a successful company continue to be successful? Are there still opportunities for new entrepreneurs? What trends will the 2B SaaS industry show in the next 10 years? I don't think all this is without a trace. Are there still opportunities for new entrepreneurs? The customers of 2B SaaS are enterprises, and the mission of enterprises is to make profits. Revenue is the most important factor in bringing profits, which is why the first batch of entrepreneurs chose the CRM field. Cost and efficiency are also very important, so, following CRM, other areas are also blooming. For example, in the "small" link of contract signing, there are companies that have received huge amounts of financing, such as Fada, Shangshang, and E-sign. In the past 10 years, due to seeing the huge opportunities in the 2B SaaS field, many entrepreneurs have followed suit. Today, we can see that there are already many enterprises in all aspects of business operations, from sales, manufacturing, logistics to finance, HR, and customer service. SaaS startups. So, are there still opportunities to start a business? I think that the needs of enterprises are changing dynamically, so there are always new entrepreneurial opportunities. Opportunities and challenges in the 2B SaaS industry in the next 10 years Customer demand As a veteran of the IT industry, having experienced the ERP wave from 2000 to 2010, and participated in the 2B SaaS wave from 2010 to 2020, my personal experience is that no matter how the tools change, the core needs of customers have not changed. Before 2000, the small systems developed by various departments of the enterprise, although improving the efficiency of the department's operation, were like "small hills", which not only hindered the flow of information between departments, but also made it difficult for the senior management of the enterprise to carry out the operation at the overall level. Process Optimization. This gave SAP and Oracle an opportunity. They used the brand of "industry-leading solutions" and "organizational process reengineering", and chanted the mantra of "going to ERP for death, not going to ERP to die", and knocked on a company. Another business door. This actually reflects the anxiety of the high-level: when each department is optimized independently, how to ensure that it is overall optimal at the enterprise level? Or to put it another way, the maximization of departmental interests does not represent the maximization of enterprise interests. How to protect the interests of enterprises to the greatest extent?